The Ocean Project will be posting weekly roundups of the key strategic ocean and climate communication resources we’ve been tweeting. Each link will be posted with a short description of what you’ll find—please feel free to ask us any questions!
News & Discussion
Check out these timely articles and essays which may be helpful for framing various environmental issues, connecting with specific audiences, or otherwise informing your storytelling and communications.
- More Americans Say There is Solid Evidence of
As many environmentalists speak out about the lack of climate change talk from the US presidential candidates: Pew Research Center for the People & the Press releases a new study showing increasing numbers of Americans accept that global warming is occurring. A 67% majority say there is solid evidence for global warming, and 42% say human activity is to blame. Notably, an increasing percentage of Republicans (48%) and independents (65%) say there is solid evidence.
- People at Risk to Natural Disasters and How
Nature Can Help
A very sticky argument against environmental action is that it doesn’t make good economic sense. Of course, an argument doesn’t need to be true to be effective! This article by Michael Beck counters that claim by laying out the findings of the 2012 World Risk Report – healthy ecosystems such as reefs and mangroves are cost-effective for risk reduction. They help mitigate damage caused by coastal storms and flooding better than just “gray” infrastructure (artificial breakwaters and seawalls) alone.
Energy Perception And Policy Reality
An interesting, brief article from NPR about the vast disconnect between the public’s perception energy and the political reality of energy. Bonus disturbing reminder of this bewildering Michelle Bachmann quote from 2011: “Under President Bachmann you will see gasoline come down below $2 a gallon again," she promised. "That will happen."
Some new studies, market research, toolkits, and strategies that may be helpful when communicating about conservation and climate change.
Personal Relevancy of Climate Change – Impacts on Winter Recreation and
An article looking at how climate change will impact Americans’ winter fun—and major economic repercussions. Via ecoAffect
Reasons Why the Public is Not Engaged on Climate
A great resource dump from ClimateAccess outlining seven reasons why the public isn’t engaged on climate, and links to their many articles and tip sheets that address each obstacle.
Climate Message to Win Hearts, Minds, and…Votes
This is another great pocket guide from SightlineDaily laying out the argument for political messaging on climate change. Short and to the point with some practical messaging tips.